Feed Canadian Families is a partnership with small restaurants around Vancouver and non-profit partners to bring happy and healthy meals to families and individuals facing financial hardship. This initiative supports the hurting restaurant industry as well as families who have been impacted negatively through the current COVID-19 crisis.
The founders trusted me with full creative control of this logo and it is one that I am proud of. The design challenge for me was how to creatively showcase the idea of families and food together in one impactful logo.
The logo design plays with the negative space within the fork shape to illustrate family.
